Proflex Commercial > Value Creation > Sales Strategy & Sales Process re-engineering

Define, Determine, Deliver, Repeat.

Successful sales is a deliberate, thoughtful activity. You need a process that you initiate over and over again. Often with small business owners or salespeople who aren’t realizing the results they desire, the cause is usually the same: They don’t have a sales strategy.

  • Define your target market – Have clear objectives
  • Determine your channel strategy
  • Deliver and build
  • Monitor & Repeat

Proflex will work closely with you to develop a clear sales strategy getting you focussed on the optimum customers, channels and sectors. 

Sales Process re0engineering

It’s a key strategic process to

–     Assist you to eliminate waste and maximise return on investment.

–     Enable you to engineer the sales & marketing process to match the key stages in each prospects’ buying decisions.

–     Enable you to measure and optimise your sales & marketing programme to boost performance and maximise the return on investment.

–     Create Sales & Marketing alignment and a shared understanding of what needs to be done to create and convert new market opportunities

“Often there may be conflicting strategies and tactics…we need to be aligned.”

  • We’ll document your sales process to simply explain
    • Each distinct step a prospect takes
    • Knowledge the prospect needs to move to the next step
    • Literature & tools you can provide to help the prospect move forward
    • Length of time a prospect needs at each step
    • Conversion rates: the percentage of prospects who move from one step to the next

You’ll then have a powerful tool that enables you to

  • Sell more efficiently
  • Generate more accurate sales and revenue reports
  • Estimate the revenue and return on investment (ROI) of your marketing campaigns
  • See which stages take the most time and find ways to move prospects forward
  • Create better literature and tools
  • Improve your campaigns.
  • Minimize the amount of time your reps spend on estimates and forecasts